Ensure your crisis communications plan is ready for action
Every association knows a crisis can occur at any time. While many have a guide, these tips can help your organization be sure your communications plan takes into account today’s times, including cancel culture and legal concerns. Benjamin Franklin once expressed, "If you fail to plan, you are planning to fail." These wise words outline the importance of preparedness in many areas of life and business, especially in times of crisis. No association ever sets out to court [...]